

Vibl Case Study
Vibl Case Study
Vibl is a biodegradable smart business card that is enriched with NFC tenchnologies empowering you to share pretty much any information you choose with your network.
We have been working on vibl since April 2021.
Vibl is a biodegradable smart business card that is enriched with NFC tenchnologies empowering you to share pretty much any information you choose with your network.
We have been working on vibl since April 2021.
the issue
the issue
Me and my friends have been working in the software development field for some time now. We have used a bunch of paper business cards and we were aware it was not a sustainable solution at all. Every time you get promoted or change your title, you need to have new business cards printed. It’s harmful for your budget and your planet 🌎. Also traditional business cards are quite limited in terms of the information you can put on a physical card.
Me and my friends have been working in the software development field for some time now. We have used a bunch of paper business cards and we were aware it was not a sustainable solution at all. Every time you get promoted or change your title, you need to have new business cards printed. It’s harmful for your budget and your planet 🌎. Also traditional business cards are quite limited in terms of the information you can put on a physical card.












click here to meet with the team




click here to meet with the team




click here to meet with the team




click here to meet with the team




click here to meet with the team









the hypothesis
the hypothesis
So we decided to create a product where you can put as many information as you want on your business card in an eco-friendly way. We thought it could be useful for people who have similar concerns to ours. Yet, these were just assumptions that we had and we needed to validate them in order to create a product that people really need.
So we decided to create a product where you can put as many information as you want on your business card in an eco-friendly way. We thought it could be useful for people who have similar concerns to ours. Yet, these were just assumptions that we had and we needed to validate them in order to create a product that people really need.
the validation
the validation
To find out if there are people who have similar concerns or perceptions as us, I prepared a series of questions and conducted interviews with people who use paper business cards. The aim was to understand what their expectations of a business card are and what kind of difficulties they face when using one.
To find out if there are people who have similar concerns or perceptions as us, I prepared a series of questions and conducted interviews with people who use paper business cards. The aim was to understand what their expectations of a business card are and what kind of difficulties they face when using one.




the problem with paper cards
Users need to print new business cards everytime they get a promotion or a title change.
Paper cards are so limited, users can’t add any other services that they provide on a paper card.
The amount of time and money that is required to create a professional-looking business card takes too long.
Paper cards are damaging to earth.



the problem with paper cards
Users need to print new business cards everytime they get a promotion or a title change.
Paper cards are so limited, users can’t add any other services that they provide on a paper card.
The amount of time and money that is required to create a professional-looking business card takes too long.
Paper cards are damaging to earth.



the problem with paper cards
Users need to print new business cards everytime they get a promotion or a title change.
Paper cards are so limited, users can’t add any other services that they provide on a paper card.
The amount of time and money that is required to create a professional-looking business card takes too long.
Paper cards are damaging to earth.



the problem with paper cards
Users need to print new business cards everytime they get a promotion or a title change.
Paper cards are so limited, users can’t add any other services that they provide on a paper card.
The amount of time and money that is required to create a professional-looking business card takes too long.
Paper cards are damaging to earth.



the problem with paper cards
Users need to print new business cards everytime they get a promotion or a title change.
Paper cards are so limited, users can’t add any other services that they provide on a paper card.
The amount of time and money that is required to create a professional-looking business card takes too long.
Paper cards are damaging to earth.



the problem with paper cards
Users need to print new business cards everytime they get a promotion or a title change.
Paper cards are so limited, users can’t add any other services that they provide on a paper card.
The amount of time and money that is required to create a professional-looking business card takes too long.
Paper cards are damaging to earth.



the problem with paper cards
Users need to print new business cards everytime they get a promotion or a title change.
Paper cards are so limited, users can’t add any other services that they provide on a paper card.
The amount of time and money that is required to create a professional-looking business card takes too long.
Paper cards are damaging to earth.
what users actually want
what users actually want
Reducing the amount of the money they spend every year on business cards.
Reducing the amount of the money they spend every year on business cards.
Reducing the amount of the money they spend every year on business cards.
Reducing the amount of the money they spend every year on business cards.
Reducing the amount of the money they spend every year on business cards.
Measuring the ROI that they make from business cards.
Measuring the ROI that they make from business cards.
Measuring the ROI that they make from business cards.
Measuring the ROI that they make from business cards.
Measuring the ROI that they make from business cards.
Promoting the products / services that they produce.
Promoting the products / services that they produce.
Promoting the products / services that they produce.
Promoting the products / services that they produce.
Promoting the products / services that they produce.
An Eco-friendly solution.
An Eco-friendly solution.
An Eco-friendly solution.
An Eco-friendly solution.
An Eco-friendly solution.
the user personas
the user personas
As a result of these interviews I was able to identify the problems people have with using paper business cards, as well as their motivations and expectations when using business cards.
According to these results, there were 3 personas who wanted a better solution for paper business cards.
As a result of these interviews I was able to identify the problems people have with using paper business cards, as well as their motivations and expectations when using business cards.
According to these results, there were 3 personas who wanted a better solution for paper business cards.



paper vs digital business card trends
paper vs digital business card trends
paper vs digital business card trends

competitor analysis
competitor analysis
I did a competitor analysis to understand what our competitors is offering, what are their weaknesses and strengths.
I did a competitor analysis to understand what our competitors is offering, what are their weaknesses and strengths.








pros & cons of competitors
pros & cons of competitors
pros & cons of competitors







Here is where I got these insights from
Here is where I got these insights from

vibl user flow
vibl user flow
Before getting into the low fidelity wireframes first I came up with a possible user flow for Vibl. It consist of 4 sections: Register - Login - Order - Profile Details.
Before getting into the low fidelity wireframes first I came up with a possible user flow for Vibl. It consist of 4 sections: Register - Login - Order - Profile Details.







Here is what we came up with at the end
Here is what we came up with at the end
Here is what we came up with at the end
Here is what we came up with at the end
Here is what we came up with at the end







Vibl Pins
Vibl Pins
Vibl Pins
Vibl Pins







Vibl Original
Vibl Original
Vibl Original
Vibl Original







Vibl Black
Vibl Black
Vibl Black
Vibl Black






List your products and increase sales
List your products and increase sales
Check out my link 💫
Check out my link 💫
Join my Discord 🎉
Join my Discord 🎉
Pre-order my latest book!
Pre-order my latest book!
My latest blog post 📚
My latest blog post 📚
Check out my photo 🌎
Check out my photo 🌎
My latest recipe! 🥞
My latest recipe! 🥞
Add links to navigate your followers
Add links to navigate your followers







Re-direct your profile to any URL you want
Re-direct your profile to any URL you want
That's it, thank you for watching! 🙃
That's it, thank you for watching! 🙃
If you want to get a vibl for your self with a discount,
If you want to get a vibl for your self with a discount,
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Here is your special
discount code: MERTCAN20
Buy Vibl
tap.
Here is your special
discount code: MERTCAN20
Buy Vibl
hover.
Here is your special
discount code: MERTCAN20
Buy Vibl
hover.
Here is your special
discount code: MERTCAN20
Buy Vibl
hover.
Here is your special
discount code: MERTCAN20
Buy Vibl